New Look for Comelle Ice Cream Mix

We've introduced a bold new pack design and point of sale items for Comelle Ice Cream Mix, giving customers and caterers the upper hand in meeting the summer surge in demand for the iconic whipped ice creams.


East London School Takes a Bow and Become First Big Winner in Pritchitts Promotion

A School in East London is the first to benefit from the brand New Viva Daily Win monthly bonus. Bow School has scooped £200 worth of equipment vouchers by registering the most entries for May in Pritchitts nationwide promotion, the biggest in the education sector.


Pritchitts Urges Caterers to Look Again at Milk Hygiene

With summer approaching, Pritchitts is recommending that caterers shun leaving open jugs of fresh milk at breakfast bars and self-serve outlets in the fear that the warmer conditions may spur a proliferation of food-poisoning bacteria in protein-rich foods such as milk.


Pritchitts Millac Gold Helping School Caterer Rise to the Challenge

For Andrea Collins, the early morning starts pale into insignificance compared with her daily task of overseeing the breakfasts, break times and lunches of some 1500 hungry students.


Pritchitts Viva Daily Win Returns Bigger and Better for 2013

Now limbering up for its fourth year, Pritchitts Viva Daily Win – the education sector’s biggest annual promotion – is set to make a spectacular return this May offering even more opportunities for schools and pupils to get involved.


Consumers Agree: Millac Maid Mini Pots Taste like Fresh Milk

A 300-strong consumer study commissioned by Pritchitts and carried out by Leatherhead Food Research has confirmed that tea with Half Fat Millac Maid tastes just like tea with fresh, semi-skimmed milk.